The nature of media continues to change. As a result, the time has come for brands to evolve.
Rather than a one-way branding that simply sends a message efficiently, we want a branding that is loved while being played with.
Share challenges with players and have fun completing them. While immersed in the worldview, a bond with the brand is formed before one knows it.
Messages that are conveyed through experience are more strongly and deeply engraved than messages that are conveyed out loud by someone.
Now, let's evolve your marketing with "playable branding".
The nature of media continues to change. As a result, the time has come for brands to evolve.
Rather than a one-way branding that simply sends a message efficiently, we want a branding that is loved while being played with.
Share challenges with players and have fun completing them. While immersed in the worldview, a bond with the brand is formed before one knows it.
Messages that are conveyed through experience are more strongly and deeply engraved than messages that are conveyed out loud by someone.
Now, let's evolve your marketing with "playable branding".
The nature of media continues to change. As a result, the time has come for brands to evolve.
Rather than a one-way branding that simply sends a message efficiently, we want a branding that is loved while being played with.
Share challenges with players and have fun completing them. While immersed in the worldview, a bond with the brand is formed before one knows it.
Messages that are conveyed through experience are more strongly and deeply engraved than messages that are conveyed out loud by someone.
Now, let's evolve your marketing with "playable branding".
メディアのあり⽅が変わりつづけている。
それによって、ブランドのあり⽅も
進化すべきときを迎えている。
効率的にメッセージを送り届けるだけの、
⼀⽅通⾏のブランディングではなく、
遊びながら愛されるブランディングを。
課題をプレーヤーと共有し、
楽しみながらクリアする。
世界観に没⼊している間に、
いつの間にかブランドとの絆が⽣まれている。
誰かが声⾼に「伝える」メッセージよりも、
体験の中で「伝わる」メッセージのほうが、
強く、深く刻まれる。
さぁ、「プレイアブルブランディング」で、
マーケティングを進化させよう。
OUR SOLUTION
OUR SERVICE
KEY PRODUCT
PRODUCTION
FORTNITE、ROBLOXなどのプラットフォームにおける
企業ブランド独⾃のゲームを制作・開発
COLLAB/TIE-UP
⼈気ゲーム・⾃社及び外部のIPを起⽤した、
キャンペーンの設計
ADVERTISEMENT
ゲーム空間内・周辺の広告枠の販売
SUB CONTENTS
MEDIA BUYING
キャンペーンでの告知を⾏うデジタル/マス媒体等の買付
CG/VIDEO
ゲームコンテンツのMV画撮・制作
STREAMING/EVENT
インフルエンサー実況配信/e-Sports大会の企画運営
CHARACTER DESIGN
起用するキャラクターの設計・デザイン
COMMUNITY MANAGEMENT
Twitch/Discord等でのコミュニティ運営・マネジメント
CONSULTATION
ゲームコンテンツの中長期での運用